Affiliate Marketing Tips
Saturday, March 21st, 2009Here are sure ways to make your affiliate program successful:
1. It is critical to choose the right banner to place on your website. Most affiliate programs offer you a wide variety of banners to place in your website. But not all of them will be effective. Based on experience, generally speaking, the graphically rich banners do not perform better than their simpler counterparts. Obviously, the main reason is the download time. If the banner is excessively heavy in bytes, it will be the last to load on your page. With this, by the time the banner has loaded, the visitor would have scrolled down the page or moved on to other pages missing the banner entirely. Graphically rich banners cam slow down your page and you might lose visitors. It is recommended that the banners you put on your website be not more than 15kb whenever possible. Try to choose a banner that is related to the theme and content of your website. It is best that these banners open another window for the convenience of the visitor when it is clicked on. Avoid very annoying banners such as rapidly flashing banners.
2. Avoid pop-ups. Most companies now give affiliates options for the use of pop-ups and pop-under ads. Pop-up ads are found to be annoying and considered as a nuisance by most users. They won’t even hesitate in closing it before it even loads. It is better to use pop-under adds. Usually preferred are those that display only once per visit.
3. Use Text Link Ads. This is one of the most successful forms of advertising. They are bandwidth-friendly. These ads can also be easily implemented into most page lay-outs of sites. More importantly, these ads don’t take too much space. Good text link ads provide information on the link ads that could be helpful for visitors. Usually, the company could supply you with a very short text link that only states the product and company name. This is because it can easily be directly integrated on the content of your website.
4. Use product/services reviews and articles. This takes a little work but nobody said this is a walk in the park. You got to earn a substantial amount of money from your ads with a little work. The visitor will consider you as an authority of various subjects if you provide high quality content. This is one of the best ways of promoting the site and its products or services. This is also excellent for search engine spiders. You can gain a considerable number of hits because of these quality articles. But you obviously need to know the services and products you are endorsing. It is better if you have actually tried the services and products. But if you can’t afford to try out the products and services, search for comments and reviews from other sources.
5. Use your e-mail as a tool for advertising. With a lot of people having their own e-mails, it is a worthwhile technique. You could package it as a newsletter or e-magazine that include a link to your site or your advertiser site. Just make it a point to be credited for the referrals you acquire. Don’t use spam methods since it is annoying and illegal.